ooia Reviews 21,093

TrustScore 4.5 out of 5

4.3

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Rated 5 out of 5 stars

Amazing service. I realized I had accidentally ordered a size larger and the Ooia team replied immediately in a very friendly way and adjusted my order on the spot. The panties themselves are super c... See more

Rated 2 out of 5 stars

I purchased a leak proof bra as I cannot stand cotton or removable pads, as it’s one last hassle when I am looking after the baby on my own. Unfortunately it seems to have leaked through the week when... See more

Company replied

Rated 5 out of 5 stars

Shipping was super quick, the underwear is super comfortable and cute and there are literally no problems with it! You can sleep, jump, do sport, go into the office, chill on the couch, whatever you m... See more

Rated 5 out of 5 stars

I’ve just received my package after some initial issues with delivery. Ooia’s support team was very helpful and resolved the problem in a timely manner. I really appreciated their quick and professi... See more

Company details

  1. Clothing Supplier

Written by the company

Von Frauen* geliebt - Wir sind ooia, Marktführerin für Periodenunterwäsche in Deutschland! Wir möchten dir höchsten Komfort, maximale Saugkraft und nachhaltige Qualität bieten – ganz ohne Kompromisse. Ob bei leichter oder starker Blutung, unsere Periodenunterwäsche schützt zuverlässig und fühlt sich dabei unglaublich angenehm an. Entdecke die hochwertigste Periodenunterwäsche mit der besten Seamless-Kollektion auf dem deutschen Markt!

it's me, ooia - the panty for your period

Written by the company

ooia Periodenunterwäsche ist einzigartig!
Menstruations Panty so schön und gemütlich wie deine Lieblings-Unterhose, super komfortabel, dazu nachhaltig - und die ooia Period Panty funktioniert wirklich!

Contact info

4.3

Excellent

TrustScore 4.5 out of 5

21K reviews

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Rated 5 out of 5 stars

Romantic Elegance and Dreamy Softness

I am absolutely in love with this! The material is exquisitely soft and dreamy. It is beautifully designed and balances a sophisticated aesthetic so perfectly. The quality is also top-tier. Highly recommended!✨🌷🩷

February 10, 2026
Rated 2 out of 5 stars

Product fail

I purchased a leak proof bra as I cannot stand cotton or removable pads, as it’s one last hassle when I am looking after the baby on my own. Unfortunately it seems to have leaked through the week when my milk let down, so not only did I have many wake ups, but I also had to deal with a wet bra.

February 6, 2026
ooia logo

Reply from ooia

Dear Julie,
Thank you for your feedback.
We are very sorry that you are not satisfied with the nursing bra.
The ooia nursing bra absorbs up to 15 ml of liquid. However, every breastfeeding experience and milk flow is very individual. Some women can wear the nursing bra for several days, while for others it is full after just half a day. There are also changes throughout the breastfeeding period.
It may be that you are losing significantly more milk at the beginning of the breastfeeding period and the ooia nursing bra cannot absorb it all. We recommend trying it out and seeing how it works for you. The ooia nursing bra also works great as a backup in combination with washable nursing pads. You can also change the nursing bra more often if necessary.

We are constantly trying to improve our products and will pass on your feedback to our product team.

Rated 5 out of 5 stars

Products are awesome, packaging could improve

Products are awesome, while I appreciate the individual paper packaging, it would be great if there would be a more space saving way of packaging, it is super annoying having a pile of paper and having to unpack every individual product.

September 1, 2025
Rated 5 out of 5 stars

Prettiest and most comfortable panties ever 🌸

I feel very satisfied with the panties I've bought. There are some that might feel a bit tight pulling them up, but nothing dramatic, really (chose a smaller size). They sit perfectly, don't cause me any pain or discomfort. They hold a lot and don't smell bad even after hours. I feel protected and dry for long. And most of all, I feel very pretty while wearing them. 🌸
I'd totally recommend any panties on this site.

January 19, 2026
Rated 3 out of 5 stars

slip seemless doesn’t beat shorty extra strong

The slip seemless ultimatr absorbs way less than the shorty extra strong. They shouldn’t have said 10 tampons. That really is overestimating it and they got sold out so quick, people will be disappointed. They are better than the stark version but the shorty extra strong does its job better and is the most absorbant style ooia ever had.

Thank you for replying ooia team :). From my point of view, just the size of the absorption between the legs make the shorty extra strong more reliable. It is much larger with extra security. When blood flows, it has mechanically more space :). Maybe with the flow of a machine, the measurments make the ultimate panties the best but with a human it’s different and like you say every flow is different but i wanted to help someone else with this little detail. Yes the shorty is the best model on the european market in my opinion for extreme heavy flow and i’ve almost tried them all :)).

December 18, 2025
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Reply from ooia

Dear Sally,

Thank you for your feedback!
Our absorbency rating is based on standardized tests that we run for all our products. Due to the Magic Membrane Pro Technology the Slip Seamless Ultimate can hold even more fluid than the very strong Shorty Extra Strong.
However, we are happy to hear how much you like the performance of the Shorty Extra Strong! Every body and every period is unique and our customers perceive the absorbency of our products in different ways depending on how they use period underwear, for example during the night or while exercising. We hope both ooia styles will continually provide you with perfect support in your everyday life!

All the best, your ooia-team

Rated 4 out of 5 stars

Thank you

Thank you, I just received the menstrual panties and In general I am happy with the product (nice design, and I hope they will perform their function as well - this is still to be checked by time ), but the bemol is the size: I ordered two M, of which one is sitting perfectly on me and the other one is loose. So seems like the size varies from model to model, which is not possible to guess in advance, when you shop.

December 1, 2025
Rated 5 out of 5 stars

It’s not the first time am buying from…

It’s not the first time am buying from ooia. I love the design and details the pants are made of. I love to be very comfortable during my days and have no tight things on me but still wanna feel enough sexy for myself. Ooia is a great combination of both. Just hope there will be some fully cotton underpants of a same quality to buy in the future. Great job!!

November 18, 2025
Rated 2 out of 5 stars

High quality, but high delivery/return costs

The product is of high quality, but the sizes run smaller than expected. Additionally, if you need to return it, you will be responsible for the return shipping costs yourself. I tried to exchange it for a bigger size, but it was not available, and there was no option to choose a different color of the same product or another product. Ultimately, ordering it has cost me 12 Euros in delivery and return fees. I wouldn't recommend it to a friend.

November 21, 2025
Unprompted review
ooia logo

Reply from ooia

Dear Laura,
Thank you for your review! We're sorry your ooia didn't fit perfectly.
To avoid having to include return shipping costs in all our product prices, return shipping is the responsibility of our customers. As long as you only tried on your ooia we can always exchange your ooia for the correct size. We do cover the shipping costs for your exchange order.
Of course we will take your feedback into consideration.

All the best, your ooia-team

Rated 5 out of 5 stars

Can only recommend

I really like the panties. Ive been wearing them for the last 5 years and can only recommend them. I love the softness, the color and how comfortable it is!

November 6, 2025
Rated 5 out of 5 stars

Enjoy everyday

With OOIA products, every day of the female cycle is wonderful. Especially during your period, you feel secure and can enjoy everyday life.

July 28, 2025
Rated 5 out of 5 stars

Smooth Resolution and So Far, So Good!

I’ve just received my package after some initial issues with delivery. Ooia’s support team was very helpful and resolved the problem in a timely manner. I really appreciated their quick and professional response.

Now that everything has arrived, I can finally start testing the products — and my first impression is very positive! Looking forward to seeing how they perform.

September 17, 2025
Unprompted review
Rated 2 out of 5 stars

The products are fantastic but service…

The products are fantastic but service disappointingly slow and not very logical responses

May 19, 2025
ooia logo

Reply from ooia

Hello,

Thank you for taking the time to give us feedback. We love to hear that you are happy with your ooia products!
We'd also like to apologize that the response time of our customer service has been longer than normal. The team answers within 7 days but normally we are faster than that. If you still have any open questions, please reach out to us again.
Kind regards, your ooia-team

Rated 1 out of 5 stars

Terrible customer support. Did not receive money back!!

Terrible customer support. Did not receive my money back.

I received 3 items from my order on 30.07 and on 31.07 I sent everything back with DHL because they did not fit well. My return was delivered to Ooia on 05.08. In my return I registered 1 item for a complete refund, and 2 items for an exchange, hoping that a different size would fit better.

Three days later I received an email from ooia customer support asking me to confirm which products I sent back?! I replied the same day saying that i returned all the items which I ordered.

Since then I have heard back from ooia. On their website it says that they issue refunds within 7-10 working days. It has been 14 working days since my return arrived to them, and neither did I receive any money back, not the requested exchange products. I sent another email to the customer support, but no reply (not in spam, no where)

At this point I no longer want the exchange products and demand my complete money back!

August 19, 2024
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Reply from ooia

Dear Ani,

thank you for your Feedback.

Unfortunately your Item was not available anymore.
Unfortunately, this is a limited edition style that will not be produced again.
We will therefore no longer be able to send it to you.

My Colleague wrote you an E-Mail if you would like another item or a refund.
As soon we get your answer we will send you a new item or refund your money.

I'm sorry for the late reply.
We work to optimize the process.

All the best,

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