Fitness Marketing Agency Reviews 240

TrustScore 4.5 out of 5

4.6

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Rated 5 out of 5 stars

FMA has honestly changed my business. The initial campaign they ran brought in more new members than Id normally get in a year. Ive moved to a bigger premises, put on more sessions and ready... See more

Rated 4 out of 5 stars

I’ve found them great to work with and they seem to know what they are doing. There stuff does get leads and you can convert them to some ease using there techniques. I do find that the people... See more

Rated 5 out of 5 stars

Just completed the 90-day momentum. Excellence results over the 90 days completing 54 sign-ups to our FEO at £297 and leading to us having 3 successful months above 20k for the first time since we've... See more

Company replied

Rated 4 out of 5 stars

Our experience with the FMA has been great! The way the process is set up delivers leads to get you making sales, we've had over 160! The pain - Our Ad was slow to market taking almost 2... See more

Company details

  1. Marketing Agency
  2. Fitness and Nutrition Service
  3. Marketing Consultant
  4. Online Marketing Agency

Written by the company

Fitness Marketing Agency: Helps gym owners and online coaches grow their businesses using proven systems for marketing, lead generation, sales, and client retention. 430+ fitness businesses scaled worldwide.


Contact info

4.6

Excellent

TrustScore 4.5 out of 5

240 reviews

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Rated 5 out of 5 stars

FMA has honestly changed my business

FMA has honestly changed my business. The initial campaign they ran brought in more new members than Id normally get in a year.

Ive moved to a bigger premises, put on more sessions and ready so start building my first team of coaches. I finally feel like I might not be tied to the gym floor forever.

The resources available are seemingly endless and the team are always there for advice and support (and I need a lot of both)

I cant wait to see just how big my business can be

Thanks FMA team

December 10, 2025
Unprompted review

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Rated 5 out of 5 stars

We started working with FMA 2 months…

We started working with FMA 2 months ago and have already made back our investment into the programme. Having run ads before, in our first month alone we sold 20 front end offers which is almost double our best months prior.

I was unsure at the start if the leads would be quality leads but they certainly are as we’ve retained and converted these front ends to monthly recurring clients.

I’ve attended a sales bootcamp and mastermind already of which were all packed with helpful tips and great days.

Not to mention the teams support and care. I was pleasantly surprised when I turned up to the mastermind, on my own, knowing nobody to which 4 members of the FMA who I’d never met before approached me knowing exactly who I was which was very comforting.

Can’t recommend the team more!

Thanks
Becca

August 29, 2025
Unprompted review
Fitness Marketing Agency logo

Reply from Fitness Marketing Agency

Becca, thank you for sharing your experience. We’re thrilled to see such strong results so quickly and that the leads have converted into long-term clients.

It’s great to hear you found value in Mastermind, Sales Bootcamp, and the support from our team.

We look forward to continuing to support your growth 💪🏼

Rated 5 out of 5 stars

I have just finished momentum and have…

I have just finished momentum and have signed up to up level for the next 12 months. Through momentum I managed to get over 200 leads and 40 new members into the gym. The advertising that FMA did also brought in 7 old members and I am also getting on average 10 new members signing up on my website (this didnt happen before FMA) Thankyou and looking forward to the next 12 months.

August 13, 2025
Unprompted review
Fitness Marketing Agency logo

Reply from Fitness Marketing Agency

Thank you for sharing your results! We’re thrilled to hear that Momentum has delivered such strong growth.

We’re excited to continue supporting you over the next 12 months and can’t wait to see what you achieve with UpLevel.

Rated 5 out of 5 stars

We finished our 90 days momentum with…

We finished our 90 days momentum with only running the male campaign (still have the females to go!) we got 314 leads with an ad spend of £1,090, so a cost of £3.47 per lead! We signed up 25 members at £247 gaining £6,175 in FES and with a high conversion rate of around 80% to BES that’ll roughly be £4K every month. Hopefully that doubles again when we finish the female campaign!
Would highly recommend these guys to help boost sales and revenue!

July 12, 2025
Unprompted review
Fitness Marketing Agency logo

Reply from Fitness Marketing Agency

Thank you for sharing your fantastic results!
We are pleased to have you as part of FMA and appreciate your recommendation ☺️

Rated 5 out of 5 stars

Gym Launch, over 100% growth

We launched our gym with this agency and were genuinely impressed by the immediate impact. The first campaign brought in a strong wave of new sign-ups and upfront revenue, with high-quality leads and more still progressing through trials. The group call format is direct, efficient, and best suited for business owners who take action and hold themselves accountable.

From just one campaign, we’re now on track to more than double our monthly recurring revenue. It’s a system built for serious operators, fast to deploy, highly effective, and focused on long-term business growth. Couldn’t recommend it more for those ready to take ownership and scale.

June 26, 2025
Unprompted review
Rated 5 out of 5 stars

Best in the business, huge value always.

As a gym we’ve been using FMA for almost 4 years and in that time we’ve grown our revenue by over 400%. This is largely down to the sales and marketing training that they provide as well as the tools we have at our disposal. Their in person events provide a lot of value for our team due to huge amount of education and golden nugget. I’d highly recommend the FMA to any gym owner, best in the business.

June 19, 2025
Unprompted review
Fitness Marketing Agency logo

Reply from Fitness Marketing Agency

Thank you for your kind words and for trusting us over the past four years! We’re thrilled to hear that our training, tools, and in-person events have supported such significant growth for your gym.

It’s rewarding to know the value you and your team gain from the programme, and we truly appreciate your recommendation 💪🏼

Rated 5 out of 5 stars

We started working with Fitness…

We started working with Fitness Marketing Agency (FMA) in February 2022, and the difference it’s made to our business has been incredible. As a predominantly online fitness brand, our biggest challenge was consistently generating high-quality leads and making sure those leads actually converted.

We joined the Momentum programme and saw an immediate uplift. Within the first 6 weeks, we brought in over 40 new leads and filled our flagship 6 Week Reboot programme, bringing in an initial £3900 and then recurring memberships off the back of that (an extra £1800 pm) - this was just at the start!

What sets FMA apart is how hands-on and supportive the team are. They really took the time to understand our brand and they helped us build campaigns that not only brought leads but the right kind of leads. Everything - from copywriting to types of ads to film and support when ads don't seem to be playing ball.

We’re now part of the UpLevel programme and focusing on growing our long-term strategy.

The regular check-ins keep us accountable and constantly improving.

Highly recommend FMA to any fitness business that’s ready to grow but needs the right support, systems and strategy to get there.

Thanks again to the whole FMA team — it’s been a game changer for us!

Lorna
CEO Lorna Marie Fitness Ltd

June 2, 2025
Unprompted review
Fitness Marketing Agency logo

Reply from Fitness Marketing Agency

Thank you for sharing your review! We’re pleased to hear that Momentum delivered immediate results and that your programmes have benefited from both the lead generation and recurring memberships.

It’s rewarding to know that our hands-on approach has made a difference for your brand. We’re excited to continue supporting your long-term growth through UpLevel 🔥

Rated 5 out of 5 stars

Absolutely stoked with our results…

Absolutely stoked with our results after 3 months with FMA. We generated 150 quality leads and closed 70 sales — way beyond our expectations.

Their systems, support, and strategy have been spot on from day one. They actually get fitness business and how to drive real results. If you're a gym owner sitting on the fence, this is your sign to go all in. FMA knows how to grow your gym.

Highly recommend. 👊

— Jack Clark, Wolfe Strength

May 28, 2025
Unprompted review
Fitness Marketing Agency logo

Reply from Fitness Marketing Agency

Thank you for sharing your results ☺️
We’re glad our systems, support, and strategy have made an impact. Here’s to even more growth ahead!

Rated 5 out of 5 stars

These guys are a forever non-negotiable…

These guys are a forever non-negotiable within my business. It has helped me so much that its allowing us to open a second premisis. Without FMA I wouldnt have considered it previously. Super professional and they give great value.

May 23, 2025
Unprompted review
Rated 5 out of 5 stars

Joined FMA 3 years ago and they have…

Joined FMA 3 years ago and they have completely changed my business. They are more than just a marketing agency I have learned so much about business, sales, retention techniques and they deliver on marketing. Best business decision I ever made.

May 15, 2025
Unprompted review
Rated 5 out of 5 stars

FMA helped me gain over 100 new leads…

FMA helped me gain over 100 new leads enabling me to open my gym in January with over 20 new members!! This took a lot of the pressure and stress off opening a new facility. I am now on the up level program to continue to push and grow my membership base.

100% recommend if your a gym owner looking to grow your gym!!

Thanks
Jamie Brown
Jbfitness
Newark

May 9, 2025
Unprompted review
Rated 5 out of 5 stars

Get ready to put in work.

After following the FMA podcast for a year myself and the team at BTC decided to book a call and get the ball rolling, we have just finished the first initial 3 months momentum program, pros and cons, first pro, the FMA team are great, very helpful and respond quickly to questions and easy to get a hold of when you need them
second plus the closure system software is great, everything you need in one place once its set up properly.
Third, you WILL get plenty of leads.
The only Con would be the amount of time you have to spend ringing leads (sounds good right) not when the majority do not answer and you leave voicemail after voicemail, you have to get used to becoming an absolute pest lol
This isn't FMA's fault but i do think there can be tweaks made to the initial advert that goes live that could help with this.

We have decided to continue with FMA for the long run, trust the system and work on our campaigns to get stronger leads, i do recommend FMA!

April 29, 2025
Unprompted review
Rated 5 out of 5 stars

Investment back in 1.5 months

I've worked with FMA since last November, got my initial investment back in 1.5 months. This was faster than expected.

Now we've extended the collaberation with FMA for another 12 months, and excited to see what it will bring us.

November 11, 2024
Unprompted review
Rated 5 out of 5 stars

Over 3 years, still going strong...

Worked with FMA for over 3 years now. They've drastically helped me improve my marketing and understanding of Meta. Their knowledge of both paid ads and non paid (organic) advertisement has led me to continuously evolve and grow our fitness facility. Their events are fantastic and help with team CPD. Would highly recommend FMA!

March 26, 2025
Unprompted review
Rated 5 out of 5 stars

After struggling with multiple agencies…

After struggling with multiple agencies that overpromised and underdelivered, we finally found FMA and the difference has been night and day. For the past (+/-) year, they’ve not only driven real, consistent results but have also redefined the way we approach marketing and sales. If you run a gym and want real growth, FMA is the team you need.

March 22, 2025
Unprompted review
Rated 5 out of 5 stars

180 > 450 Members

I have been with FMA since 2020 and they have helped us grow our business exponentially. We joined just after Covid with 180 members and have since opened a second site and now have 450 group training members. Granted, there is more to that than purely marketing but FMA have been there to plug in campaigns when we need them, helped us hit the ground running with site 2, host excellent masterminds which are a huge value add & I have met some great people through the network. If you need help with your marketing would definitely recommend & happy to chat to anyone about it that would like to reach out to discuss expectations as a gym owner.

March 20, 2025
Unprompted review
Rated 5 out of 5 stars

Gamechanger

We’ve been with FMA for over a year now. After burning through numerous agencies without getting constant results, FMA showed us what real marketing and sales is. Would recommend any gym to work with them.

March 19, 2025
Unprompted review
Rated 5 out of 5 stars

We wouldn’t be where we are today without them.

We've been with FMA for over three years, and it’s been the best decision we’ve made. We wouldn’t be where we are today without them.

At first, we were skeptical about our initial campaign, but then the leads started coming in—it was overwhelming! We couldn’t believe it was actually working. From that moment on, we decided to trust FMA’s advice and follow their guidance.

They recommended adjusting our pricing, which was a scary step at first, but looking back, it was absolutely the right move. Now, we charge in proportion to the quality of service we provide, and our business has transformed. We've refined our business model, positioned ourselves uniquely in the market, and feel stronger than ever.

Since then, we’ve hired two new team members, and our business continues to grow. There’s a lot of content to keep up with, but it keeps us motivated and moving forward.

A huge thanks to Ben and his incredible team for their support and expertise!

March 14, 2025
Unprompted review

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