CFO Expertise Reviews 10

TrustScore 4.5 out of 5

4.4

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Company details

  1. Financial Consultant
  2. Accounting Firm
  3. Bookkeeping Service
  4. Business to Business Service

Written by the company

Hey, I’m Jarrod Souza, CEO of CFO Expertise. I'm a longtime CFO for Ecommerce brands and big names like Michael Hyatt. My goal is to optimize your Ecommerce finances and reach your profitability goals. At CFO Expertise, we specialize in helping you understand your financials better so you can scale more efficiently. We combine our expert CFO knowledge with custom Ecommerce finance dashboards, monthly Ecommerce accounting, and CFO consulting. We’re dedicated to Ecommerce & D2C brands selling primarily on Shopify and Amazon with revenue of $1M to $50M+ per year. We’re experts in Ecommerce financials from our 10+ years of experience. Want an analysis of your Ecommerce books? Book a free consultation to get started!


Contact info

4.4

Excellent

TrustScore 4.5 out of 5

10 reviews

5-star
4-star
3-star
2-star
1-star

No history of asking for reviews

This company hasn't invited their customers, so reviews may not be representative

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Best of all thing CFO

Jarrod is straight forward yet creative. He is pragmatic and practical yet strategic. He brings a wealth of knowledge and a ton of heart to everything he does for his clients. Grateful to have him watching our numbers and advising so I dont have to!

October 14, 2025
Unprompted review
Advertisement
Rated 5 out of 5 stars

Game-Changer for Our Business!

CFO Expertise has been an absolute game-changer for our business. Their team combines professionalism with true financial insight, helping us not just manage the numbers, but really understand them. They bring clarity, strategy, and structure to complex situations, and their guidance has allowed us to make smarter, more confident decisions. We’ve seen immediate value in their expertise and highly recommend them to any business looking for a trusted financial partner.

August 1, 2025
Unprompted review
Rated 5 out of 5 stars

Knowledgable and responsive

As a new DTC business, we connected with CFO Expertise because we were looking for a fractional CFO that had deep experience tracking and analyzing DTC financials and metrics. We wanted someone who not only could get the numbers right, but could be a thought partner on how to manage and grow the business from launch onwards. Jarrod and Shirley have been just that. Our financials/accounting on done on time and accurately, they are quick to adjust to different requirements, and they have been an experienced sounding board on risks and strategies as we have grown.

September 25, 2025
Unprompted review
Rated 5 out of 5 stars

CFO Expertise is exactly what you'll get with Jarrod and his team

Deciding to work with Jarrod and his team is without doubt one of the best fractional hires I've made.

Jarrod is incredibly smart and well versed in E-commerce metrics as well as creating easy to digest financials and offering insight and actionable tasks to make sure the business is growing and growing smart.

Can't recommend his service enough. If your business is at the point where you need next level financial expertise, Jarrod is your guy!

September 30, 2024
Unprompted review
Rated 5 out of 5 stars

The CFO Expertise team…

The CFO Expertise team has been incredible to work with!

They are extremely knowledgeable in their craft, and help make sense of the finances of our organization.

The team is always responsive, and their process has been easy to implement from the start.

September 15, 2025
Unprompted review
Advertisement
Rated 5 out of 5 stars

Best Decision I've Ever Made.

Deciding to take the risk and work with Jarrod a few years ago was the best decision I could have ever made. I currently am still working with him at CFO Expertise and highly recommend. Though I did not know it at the time, my business would go on to grow over 100% year over year. I owe a great deal of my business's growth & success to Jarrod. He not only gave me the ability to focus on the areas of my brand that I was actually good at, but he gave me visibility into the health of my business that I don't believe many can.. As a result, I was able to make better and faster decisions.

Aside from Jarrod's expertise, he is incredibly easy to work with and overall a great person. I really cannot say enough good things about my experience working with Jarrod & CFO Expertise.

September 11, 2025
Unprompted review
Rated 5 out of 5 stars

You want Jarrod in your corner

I’ve had the privilege of working with Jarrod Suoza and his team for over two years, and in that time he’s become more than just my fractional CFO he’s a trusted advisor and friend.

Jarrod has a rare ability to simplify complex financials into clear, actionable priorities. His updates are always timely, his guidance prescriptive, and he consistently directs my attention to the areas that truly move the needle.

I’ve not only gotten everything I needed from Jarrod, I now find myself referring him to others. That’s when you know you’ve found a great partner.

If you’re a founder or operator looking for financial clarity, Jarrod is the one you want in your corner.

September 9, 2025
Unprompted review
Rated 5 out of 5 stars

We have worked with Jarrod and his team…

We have worked with Jarrod and his team through several different companies. They have been great to work with and really help in getting the financials together to show the needed information to make decisions for an ecommerce company with rapid growth.

September 9, 2025
Unprompted review
Advertisement
Rated 5 out of 5 stars

Great at every level

I have worked with Jarod and his team for the past 2 and half years and they are top notch at every level. They have given us the confidence we need on a monthly basis to know we are financially sound and heading in the right direction as an organization. We wouldn't be where we are today without their expertise.

June 20, 2025
Unprompted review

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look